Women of color know that it can be difficult to find the products that they want and need for their hair, and today’s guest, Amaya Smith, saw that need and responded by creating her brick and mortar business, Product Junkie. Amaya envisioned a brick and mortar customer experience from the start. Then COVID-19 happened. Listen to today’s episode to hear Amaya’s story and learn how her business was affected by the pandemic, how she pivoted, and what resources and tips she has for other businesses in the same boat.

Topics Discussed in Today’s Episode:

✔ What the Product Junkie brand is all about ✔ How Amaya started the brand ✔ How COVID-19 has affected Amaya’s business ✔ What changes Amaya made due to the pandemic ✔ Amaya’s recommendations for other entrepreneurs ✔ New technology that Amaya has implemented over this time period ✔ Trends that Amaya has seen change on the consumer side ✔ Advice for brick and mortar operators during the pandemic ✔ Places that Amaya would recommend visiting in the DC area

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Brick & Mortar